If you’re a real sports fan like us and you enjoy your regular sports betting, we’re sure you know your sports and seasons from top to bottom; you know what’s going on at all times, who’s up and who’s down, you’re always aware of injuries and time changes, and many other things that just kind of become a part of your life when you’re a “sports junkie”, to put it in a very colorful way. The thing is, if you look at it the right way, you’re just way past this stage now, and you’re actually ready to take the next step; don’t look for a bookie anymore, it’s time you take control and be the bookie. And don’t just be any kind of bookie, be the best you can be, and that means you must also learn from the best, and here’s where we want to give you some very basic but important advice on how to make the most out of your very own sportsbook operation.
Step 1. Make sure you partner up with the right service.
If you’re used to the old way of gambling, a big and expensive operation, lots of phones ringing all day long, long hours and days at the office; then it’s time you know that you’re living in the past and you need to move on. Things have changed a lot in the past few years and Price per Head services are now your best choice.
What can a PPH provider do for you? Well, in all honesty, it will change your life; it will allow you to have the financial and professional success you always dreamed of, while at the same time, give you the chance to actually have a good and healthy personal life. Price per Head will provide all the services you need to be able to run your Sportsbook operation in the best way possible, for just a small weekly fee per customer; and with that we mean a website, safe and secure servers, customer service, line movers, software and anything else you might need.
Step 2. Let your customers play.
Many bookies make the mistake of limiting their players way too much, lowering their limits excessively, forcing them to bet specific minimum or maximum amounts per wager, team or league, applying excessive rollover amounts and some other things that, honestly, start wearing them out and looking for another bookie. It is ok to know your customers, to profile them and control them up to a certain point, but at the end of the day, what they want is to be able to log in easily and find what they want to bet so that they can have fun while they enjoy their games and events. When you’re a bookie, what you’re looking for is volume, what you want is for your customers to be able to trust your site and go in everyday and play their money, win or lose. This industry is already setup for the house to win, so, if you already have the best line managers taking care of your risk management, what you need to do is worry about getting more players and have them play.
Step 3. Variety is a must.
In the old days, our sports season was very well defined; NFL from September to February, NBA from October to June, MLB from April to October and so on. And of course, we were always waiting for high season, and worrying about not losing clients in low season. There is no doubt that major sports still account for a big chunk of our profits, but it’s very important for you to realize, there are games and events every day of every week of every month of the year. There are many soccer leagues and tournaments all year round, there are UFC fights every weekend, big tennis and golf tournaments, racing events, car and horse. People are looking to be entertained every single day, and you need to be ready to offer them everything they’re looking for. Good news for you is, Price per Head is ready to take on the task and provide you with the sharpest lines for each one of these events.